is a certified financial planner and a columnist for the New York Times. In his latest book, Richards shares the one question that should be at the heart of your personal finance strategy: 鈥淲hy is money important to me?鈥�
The answer is different for everyone, but it鈥檚 a solid foundation for making a long-term plan. In , Richards shows how you can prioritize what you really want in life and figure out how to get there, in a single page. He talked with us about his approach to financial planning.